Event CRM for stand sales
Manage permanent event-scoped opportunities, sales owners, stages, values, activities, follow-ups, registrations, attributed orders, payments, and stands.
Trade show management software
Run the exhibition from first stand sale to last qualified lead
Connect exhibitor sales, floor plans, stand inventory, onboarding, visitor registration, hosted-buyer meetings, lead retrieval, communications, check-in, and reporting in one event platform.
Start with a free account. No credit card required.
The problem
Trade shows break when each team operates a different system
Exhibition sales knows the stand contract, operations knows the floor plan, marketing owns visitor registration, exhibitors answer onboarding emails, hosted-buyer teams build meeting spreadsheets, and sponsors expect lead data. The event only works when those records agree.
EventGen connects the commercial deal, stand, order, registration, exhibitor tasks, attendee portal, networking, badge, check-in, and lead capture around the same event. Each specialist workflow keeps its depth without becoming another disconnected source of truth.
How it works
Sell, onboard, attract, connect, and prove the result
- 1
Sell stands and sponsorships
Manage permanent event CRM deals, draw inventory, price zones, and connect attributed orders and payments.
- 2
Onboard exhibitors
Give each company an Exhibitor Zone with relevant forms, documents, orders, requirements, and reminders.
- 3
Register and connect audiences
Run visitor, exhibitor, buyer, speaker, contractor, and staff journeys plus open or curated meetings.
- 4
Operate and measure
Check people in, print badges, capture exhibitor leads, verify meetings, and report attendance, revenue, engagement, and outcomes.
See it in action
Commercial floor-plan control and exhibitor lead capture
The show floor connects physical inventory, pricing, products, sales, and attendee navigation.
Exhibitors capture and qualify stand conversations on their own phones, including offline.
Capabilities
The connected workflows behind a serious exhibition
Floor plans and stand inventory
Describe a measured layout or upload a labelled plan image and AI creates an editable draft. Then price zones, generate products, track availability, and publish an attendee map.
Exhibitor Zone
Give each company a deadline-driven checklist of forms, documents, payments, orders, stand requirements, and content.
Visitor and exhibitor registration
Use different journeys for visitors, teams, exhibitors, buyers, speakers, contractors, staff, and other event audiences.
Hosted-buyer and open networking
Run organiser-curated appointment programmes and attendee-led meeting discovery from the same profiles and schedules.
Lead Retrieval
Let exhibitors scan badges, qualify leads, share booth lists, work offline, and export Excel files on their own phones.
Onsite operations
Handle venue and session check-in, badges, kiosk, meeting verification, and live presence with offline support.
Event analytics and reports
Connect registration, attendance, engagement, floor-space, activity, revenue, meetings, orders, and exported operational reports.
When to use it
Designed for exhibition formats with multiple commercial audiences
B2B trade shows
Coordinate stands, exhibitors, buyers, meetings, visitor registration, and lead capture.
Hosted-buyer exhibitions
Combine the show floor with qualified buyer applications, wishlists, matching, scheduling, and event-day meeting operations.
Conference and expo hybrids
Run a programme and speaker journey alongside exhibition sales, sponsors, networking, and session scanning.
Sponsor showcases and roadshows
Connect commercial deals and delivery to visitor journeys, meetings, lead capture, and reporting.
One connected platform
Explore the specialist workflows inside the platform
Exhibition floor plans
Design, price, sell, allocate, and publish stand inventory.
Event CRM
Take stand and sponsorship opportunities from first contact into attributed delivery.
Lead Retrieval
Give exhibitors measurable badge scanning, qualification, team capture, and export.
Hosted-buyer software
Run the curated buyer–supplier appointment programme around the exhibition.
Trade show management software FAQ
What does trade show management software cover?
For EventGen, it connects exhibitor sales, stand inventory, floor plans, onboarding, visitor and exhibitor registration, hosted-buyer or open networking, communications, badges, check-in, lead retrieval, and reporting.
Can EventGen sell exhibition stands?
Yes. Stands drawn on the floor plan can become products sold through the event checkout, with inventory tracked from available to reserved to sold.
How are exhibitors onboarded?
Each exhibiting company can receive an Exhibitor Zone: a targeted checklist of forms, documents, orders, payments, stand requirements, and other obligations with progress and reminders.
Does EventGen include exhibitor lead retrieval?
Yes. Exhibitors scan and qualify attendee badges on their own phones, work offline, use team lead lists, and export to Excel. Lead scanning is sold in per-event activation packs, with 2 free slots per event.
Can a trade show run hosted-buyer meetings?
Yes. EventGen supports wishlists, matching, review, team assignment, conflict-aware scheduling, places, live meeting operations, feedback, attendance, and analytics.
Explore related capabilities
Build the complete event journey
Exhibition floor plan software
Connect physical stand design to pricing, products, inventory, CRM, and attendee maps.
Learn moreHosted-buyer software
Run structured buyer–supplier meetings alongside the exhibition.
Learn moreHow hosted buyer matchmaking works
See how applications, wishlists, review, scheduling, and meeting operations connect.
Learn moreLead Retrieval app
Help exhibitors qualify and export the conversations generated on the show floor.
Learn more Describe your event.
AI does the rest.
No demo. No sales call. No contract. No learning curve. Just sign up, tell AI what you need, and watch your event come to life.
Free includes two event activations per plan year, one live event at a time, 50 registrants per event, core event tools, and a networking demo. No credit card required.
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